NHS Probes Whether Palantir Campaign Breached Contract Terms

Palantir Technologies launched a marketing campaign to counter criticism of its recent contract with the UK’s NHS, potentially breaching the terms of the deal. The company used an agency to approach influencers to help clear up data privacy concerns, without NHS England’s consent. The campaign plan, which was not pursued, came under scrutiny from patient advocacy groups, who questioned Palantir’s ability to securely manage private medical data.