3 Areas of Focus to Elevate the Customer Experience for All

Contact center solutions, contextual data analytics, and artificial intelligence (AI) contribute to improved customer experience (CX). Solutions like Webex Connect combine AI, voice bots, and enhanced audio and video for better call center functions, says Cisco executive Anurag Dhingra. Contextual data increases personalized service while automation and generative AI lower risk of errors and add empathy to customer interactions. Despite these advancements, humans will continue to be integral to the system, asserts collaboration expert Martin.