Telehealth providers at a crossroads: Navigating insurance, compliance and cash-only models amid state regulations

Telehealth providers face a choice: align with stringent HIPPA regulations and insurance plans, or operate as cash-only, grappling with differing state data privacy laws. While insurance ensures a wider patient base and steady reimbursements, compliance requires investment. A cash-only model offers operational flexibility and potential higher earnings, but navigating state privacy regulations is complex and limits access for patients depending on insurance.